Once again I need to take health and safety into consideration before I film at my second location.
This time I am filming inside a car on a driveway.
As it is a driveway I need to keep an eye out for other cars that may drive onto the same drive or drive past and create noise.
I'm filming at night so I need to ensure that my talent is careful when making their way to and from the car so they don't get hurt.
I also need to be careful as my camera won't be positioned on a tripod, it will be placed on the car's dashboard. Therefore I need to make sure it is secure so that it doesn't fall off the dashboard and break or hurt one of my talent.
Thursday, 31 October 2013
Sunday, 27 October 2013
The Technology I Plan On Using
In order to make my video the best that I can I need to use the best technology that I can. Filming my video will need a lot of technology as I am using four people to create a performance video and therefore I have a lot of different aspects to cover.
For my lighting I am planning to use a Zero 88 Leap Frog 48 lighting desk, along with two Equinox RGB LED bars to create the colour wash that I want and 6 Harmony 1kw Profiles to create my white wash to enable colour edits.
For the filming side I am planning on using three different cameras to get it all done from as many different angles as quickly as possible. I am planning on using an Olympus SP-620UZ, Canon 550D and a Lumix G10. Each of these cameras gives very sharp and clear shots and so will be ideal for my filming.
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I will use a Velbon CX 686 tripod to station each camera and ensure that my filming is as stable as possible.
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I will use a Velbon CX 686 tripod to station each camera and ensure that my filming is as stable as possible.
For my lighting I am planning to use a Zero 88 Leap Frog 48 lighting desk, along with two Equinox RGB LED bars to create the colour wash that I want and 6 Harmony 1kw Profiles to create my white wash to enable colour edits.
Talent
Instead of using friends or family to be my talent I have chosen a local band. I've emailed them in advance with my song choice to ensure that they knew it and I told them that I was doing a performance video so they have a rough idea of what I am expecting from them tomorrow. I chose to use a band as they will be used to performing and will have a much better stage presence than my friends would if I put them on stage and handed them instruments. They are used to playing together and are therefore comfortable around each other which is not necessarily something that my friends would find easy to do. I also feel that by using a band I will be able to work on a more professional level as they will want to look good and so will work as hard as they can and do exactly what I tell them to whereas friends may not agree with some of my ideas and therefore refuse.
Call Sheet
It is important that I keep on top of which of my talent I need and when. Call sheets are effective in doing this as not only will I know but I can send it to them as well so that they know where and when they are needed and also what they will need to bring with them.
Monday 28th October:
6:30-9:30pm - all talent at the theatre for performance filming.
Friday 1st November:
7:00-9:00pm - guitarist and bassist only at the theatre for car filming.
Monday 28th October:
6:30-9:30pm - all talent at the theatre for performance filming.
Friday 1st November:
7:00-9:00pm - guitarist and bassist only at the theatre for car filming.
Health and Safety
Before I start my filming I need to take health and safety into consideration to ensure that none of my talent gets hurt.
I am filming inside a theatre which has been booked out, so I don't need to worry about other people being at my location whilst I film.
However, in order to create the effect I want I need to turn the house lights off, which means the space will be dark. Therefore I need to make sure that my talents knows exactly what they are doing and when to prevent accidents.
The microphone lead is also a potential problem as someone could fall over it. Once my space is set up I will make certain that it is clearly marked so that my talent know exactly where it is which should avoid any problems.
My final problem is that my talent could walk or jump into one another whilst filming. In order to prevent this I am going to have a quick run-through with them when they first arrive so that they are aware of their own and other people's spacing to avoid any collisions.
I am filming inside a theatre which has been booked out, so I don't need to worry about other people being at my location whilst I film.
However, in order to create the effect I want I need to turn the house lights off, which means the space will be dark. Therefore I need to make sure that my talents knows exactly what they are doing and when to prevent accidents.
The microphone lead is also a potential problem as someone could fall over it. Once my space is set up I will make certain that it is clearly marked so that my talent know exactly where it is which should avoid any problems.
My final problem is that my talent could walk or jump into one another whilst filming. In order to prevent this I am going to have a quick run-through with them when they first arrive so that they are aware of their own and other people's spacing to avoid any collisions.
Props
In order to make my video look like a realistic and professional performance video I need several props. The key props that I need are the instruments, which I need to ensure my talent are happy playing.
The singer I have booked is bringing their Shure SM58 microphone and Neutrik XLR lead. Shure microphones are used by bands like Arctic Monkeys and Don Broco and it gives a very professional sound.
The two guitars being used will be a Fender Squire Strat and a Westfield Les Paul. I chose to have the band bring their own instruments as I want them to be comfortable playing them and look comfortable on the stage. The bass is a Fender 2012 American Standard Jazz Bass. All of the instruments are high quality and will look and sound good in my video.
The drum kit is a Mapex Birch Fusion Jazz Kit, which doesn't belong to the drummer. However, he is bring his own Zildjian Cymbals, as he is more comfortable playing these and they give a better quality sound than the Mapex ones.
The singer I have booked is bringing their Shure SM58 microphone and Neutrik XLR lead. Shure microphones are used by bands like Arctic Monkeys and Don Broco and it gives a very professional sound.
The two guitars being used will be a Fender Squire Strat and a Westfield Les Paul. I chose to have the band bring their own instruments as I want them to be comfortable playing them and look comfortable on the stage. The bass is a Fender 2012 American Standard Jazz Bass. All of the instruments are high quality and will look and sound good in my video.
The drum kit is a Mapex Birch Fusion Jazz Kit, which doesn't belong to the drummer. However, he is bring his own Zildjian Cymbals, as he is more comfortable playing these and they give a better quality sound than the Mapex ones.
Friday, 25 October 2013
Specific Target Audience
When creating anything for the public it is important to take into consideration several different aspects to do with your chosen target audience and genre.
Age
The typical age range for Indie Rock fans is 16-25 years of age and so this is the age range I will be aiming for my piece to appeal to, especially as my talent is of this age themselves.
Gender
I have chosen to aim my video at both males and females as I feel that performance videos tend to do this anyway, and it is not a genre that is aimed more at one gender than the other. I am aware that my video may inadvertently appeal to one gender more than the other but I am aiming to keep it as neutral as possible.
Lifestyle
My target audience would typically be associated as a party animal and someone who is up for a laugh and a good time. They would enjoy spending time with their friends, going to gigs, listening to music and writing and playing their own music.
Interests
Their interests would mainly be music related. They would enjoy listening to music, writing music, learning music, going to gigs and buying merchandise. They would go to see both local and mainstream bands. They would enjoy being slightly unique, so would take the time to find one of a kind merchandise and find new indie bands to listen to.
Socio-economic group
Although the socio-economic group for the indie rock genre is predominately middle-class there will be nothing about my video that will relate to this and therefore differ other classes from watching it. The majority of viewers, and Indie Rock fans, would fall into band E as they are students, but they would probably come from a B-C2 background.
Mass or niche?
The majority of music videos are aimed at either the older or younger end of my age range, there aren't many videos that are aimed at both, something which I want to incorporate. Therefore it could be said that my target audience is a niche audience. However, the Indie Rock genre itself is growing and becoming more mainstream, and bands such as Arctic Monkeys who started off with a niche audience now have a mass audience. My target audience fits into both categories. The demographic for my video is niche but for my chosen genre it is mass.
The typical age range for Indie Rock fans is 16-25 years of age and so this is the age range I will be aiming for my piece to appeal to, especially as my talent is of this age themselves.
Gender
I have chosen to aim my video at both males and females as I feel that performance videos tend to do this anyway, and it is not a genre that is aimed more at one gender than the other. I am aware that my video may inadvertently appeal to one gender more than the other but I am aiming to keep it as neutral as possible.
Lifestyle
My target audience would typically be associated as a party animal and someone who is up for a laugh and a good time. They would enjoy spending time with their friends, going to gigs, listening to music and writing and playing their own music.
Interests
Their interests would mainly be music related. They would enjoy listening to music, writing music, learning music, going to gigs and buying merchandise. They would go to see both local and mainstream bands. They would enjoy being slightly unique, so would take the time to find one of a kind merchandise and find new indie bands to listen to.
Socio-economic group
Although the socio-economic group for the indie rock genre is predominately middle-class there will be nothing about my video that will relate to this and therefore differ other classes from watching it. The majority of viewers, and Indie Rock fans, would fall into band E as they are students, but they would probably come from a B-C2 background.
Mass or niche?
The majority of music videos are aimed at either the older or younger end of my age range, there aren't many videos that are aimed at both, something which I want to incorporate. Therefore it could be said that my target audience is a niche audience. However, the Indie Rock genre itself is growing and becoming more mainstream, and bands such as Arctic Monkeys who started off with a niche audience now have a mass audience. My target audience fits into both categories. The demographic for my video is niche but for my chosen genre it is mass.
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