Ideology and representation

I tried to stay in keeping with true ideologies and the representation of a young alternative rock back in this day and age, particularly when it comes down to costume and sticking to my genre.

Costume
I told my talent to come in comfortable clothing that they would typically wear to perform, as I already had a good idea of their style and knew that I wouldn't need to style them in a particular way. Although they did turn up wearing four completely different outfits, they all fit in with the alternative rock genre, showing just how diverse a genre it is.

The Singer
My singer turned up in skinny jeans, black converse, a white t-shirt and a brown blazer, the typical "stylish yet cool" lead. He is renowned for basing his hair on Alex Turner's famous quiff, which is ideal when I'm filming to an Arctic Monkey's song. His outfit allowed him to look laid back and relaxed, yet confident, and fitted in perfectly with the smart-casual feel they all created. In a way his blazer is quite controversial as nowadays the majority of people may not expect to see a teenager in one, but it proves that he has a quirky edge, making him very similar to the lead singers of many rock bands such as Alex Turner and Robert Damiani. Alex is renowned for performing in either a black leather jacket or white blazer, whilst Robert is renowned for playing in a colourful or patterned shirt.

The Guitarist
My guitarist definitely connoted your typical guitarist appearing in all black yet making it look effortlessly cool. He contrasted particularly well to the coloured lights used in my video, including the side shot used on my digipak. The guitarist in a rock band tends to be laid back and wear very comfortable clothing, not overly caring about their appearance and I feel all black does support this. Similarly to my singer he also has a quiff styled on Alex's, which is almost a house style of my piece all on it's own!

The Bassist
Opting for converse, skinny jeans and a navy patterned polo shirt, the bassist went for smart-casual yet cool. I feel this worked really well as it was a contrast to the guitarist, yet similar to the singer being smart on the upper half. Bassists in rock bands tend to dress slightly more smartly as they don't tend to move as much, yet my bassist completely refuted this as he gave the performances his everything and upped the enthusiasm of the other bands members. He chose to wear clothes he was comfortable performing in and which he felt suited his appearance the most. 

The Drummer 
Having to sit down throughout the whole song the drummer definitely needed to be comfortable. He decided on skinny jeans, converse, a white t-shirt and black and white baseball jacket. He instantly connoted the "cool" atmosphere that surrounds the drummer of all bands, particularly rock bands due to the heavy drumming included in the majority of their songs. Although baseball jackets are usually classed with being very casual, it actually looked very smart on him, which did surprise me quite a bit.

It surprised me how well all four different looks came together, seeing as most rock bands are either all smart-casual, cool, or edge, so I was secretly thrilled how good they all looked together! I think that the variety of looks is a clear representation of a young band, as they won't have a set look or a real house style yet, so it presents them as modern and fresh. However, the fact they all wear skinny jeans and converse presents them as united and as a proper band. I also feel that enables an audience to relate more to the video, as the majority of them will have the same, if not similar, items at home and that will once again prove that they are just normal boys enjoying themselves and having a laugh performing together.
I think that the fact my band are young and modern enables people of similar ages to look up to them as inspiration and see how much you can enjoy yourself doing what you love with your friends. Therefore, some audience members may aspire to be like my talent and focus on doing what they enjoy the most.
I created my video for entertainment purposes and I definitely believe that my talent wearing everyday outfits adds to this as it doesn't take away from my video and allows the audience to focus on enjoying it.